About

My name is Kenneth Pratt, and I am the proud founder of Cloud Floats. I am second year Marketing student at Loyola Marymount University in Los Angeles, California. I currently hold two on campus jobs as a teaching assistant for a data analytics class and assistant for the office of Diversity, Equity, & Inclusion. To keep active, I typically play soccer with my friends and go to the gym. Outside school, I am a freelance video director, editor, and photographer. Expressing my creativity is my main passion and I find joy in bringing my imagination to life. I hope to work for a creative agency and direct commercials for fashion and entertainment brands. I try to use every video I work on as a way to grow my skills and portfolio, learning what to do and what not to do. My philosophy when creating is to always attempt new techniques, rather than just copying what is popular or trending. This has helped me develop my own personal style and taste.